AlUla Future Culture Summit, Royal Commission for AlUla

Flint Culture was briefed to develop a communications campaign to mark the first edition of the inaugural AlUla Future Culture Summit – Saudi Arabia’s first cultural summit.

The Royal Commission for AlUla (RCU) in partnership with the Saudi Arabia Ministry of Culture brought together over 150 of the world’s cultural leaders, policymakers, tech entrepreneurs, and artists.

The scope of work included media strategy and engagement, social media content development and content production.

In addition to developing a comprehensive strategy, Flint Digital undertook the task of launching the Summit’s owned channels, amplifying its reach, and crafting a digital identity to enhance engagement across various platforms.

Furthermore, our services extended beyond strategy development to encompass a suite of tailored recommendations aimed at optimising the Summit’s digital presence.