Established in London, grown worldwide, our global team brings together unique, passionate, and culture-driven individuals.
Strategic rigour
Consulting level rigorous diagnosis, positioning and portfolio thinking.
End-to-end delivery
Delivery from strategy through activation, in multiple languages and countries.
Creative activation
Drafting compelling narratives and content through storytelling, visual media and stakeholder management.
Our leadership team
Distributed across regions, our international team of 50+ people brings diverse perspectives, specialist expertise, regional insights and international experience.
Find more about some of our senior leadership team here:

Wol Balston
Co-Founder & Co-CEO

Digby Halsby
Co-Founder & Co-CEO

Zaid Aboobaker
CFO

Rebecca Taylor
HR Director

Rosie Marsh
Associate Director

Josh Dobbins
Director of International Markets

Oliver Kerr
Director, Dubai & ESI Practice Lead

Dernagh O’Leary
Director, Abu Dhabi

Ghalia Alul
Director, Capacity building Practice
Our advisory board
We are supported by a senior advisory board with deep sector and service-specialist experience and expertise.
Our clients
We are proud to have helped clients from cultural, corporate and government sectors tell their stories from around the world, a selection of which follows.
























































